The Affinity Diagram

• Organizes individual notes into a hierarchy of common issues

• How-To

• In a group session each member has their field notes and a pad of post-its

• One note is put-up and others look for similar notes that seem to go with it

• Interview notes are placed together if they have an “affinity” – similar issues, intent, problems

• Notes are given a group name that states the issue which binds them together